A Beginner’s Guide to Conversational Marketing

Conversational Marketing is the new way to help businesses buy from other businesses. The customer has the power now and businesses must adapt to stay ahead. This talk will cover:

– 3 cultural shifts that have happened in the last few years in sales and marketing
– How having conversations with your customers results in less friction in the sales process
– How you can have more conversations to create the “best” buying experience possible
-Trends that will have an effect on sales and marketing moving forward including video and email trends

This event is free and open to the public. Reserve your seat at https://smbnewulm.com/conversational-marketing/

About the speaker:

Kelvin Sims is an account manager for the Small-Medium Business unit at Drift. He has previously served as a Conversational Marketing advisor and has been helping businesses have more conversations with their customers during his time at Drift.