Marketing and Communications Training

Event Details

Getting Traction in Workforce Attraction

The successful attraction and retention of talented people determines which communities businesses will survive and thrive in. In this presentation, Aaron Brossoit will show how successful strategies combine aspirational storytelling with social media and sophisticated tracking technologies. We’ll explore best practices using LinkedIn and Facebook with examples and case studies.

About the Speaker:

Aaron Brossoit is CEO at Golden Shovel Agency, specializing in communications for economic development. Aaron has over 12 years experience in economic development markets and has developed cutting-edge communications work for hundreds of communities all across the country. Aaron was a recent board member for the Mid-America Economic Development Council and on the communications committee for the National Rural Economic Development Association. 

Register here: